Novacolor @ Fuorisalone26

With The Light Between, Novacolor reaffirms its role as a cultural and sensory brand, capable of going beyond the product to offer immersive experiences. The Novacolor showroom in Brera, reimagined for the occasion by architect Michael Vincent Uy, becomes an experiential device rather than a simple exhibition space. Voids, volumes, and surfaces are designed to be interpreted through light, which guides the experience and invites visitors to slow down, perceive, and move through the space with care.

For Fuorisalone, the showroom takes on an almost museum-like dimension, where color intentionally gives way to matter. Surfaces take center stage: texture, depth, and reflections reveal the tactile dimension of Novacolor materials in a balanced, tone-on-tone environment.
The space features six Medea seats — the Medea Chair — reinterpreted by Uy with a Metallo_Fuso finish. The structure remains unchanged, but the surface transforms its perception, demonstrating how a material treatment can redefine an object’s character.

“In this project, we intentionally shifted the focus from color to matter. The showroom becomes a space to explore the tactile and luminous dimension of surfaces: walls, furniture, and volumes function as material fields that react to light and build the atmosphere of the environment.” - Arch. Michael Vincent Uy.

In this way, on both walls and furniture, the coating becomes the medium through which the space takes shape and reveals itself to the visitor's gaze.

It is not fullness that creates beauty, but what light passes through, making the invisible visible.

We look forward to welcoming you to experience The Light Between during Milan Design Week 2026.

Novacolor Showroom
Corso Garibaldi 91, Brera — Milan
10.00 AM – 8.00 PM | Free entry upon registration via the form below