With the timid return to normality and live events, the world of construction is back on the field with the most important exhibitions dedicated to interior design and architecture. One of them is the “FEL – Festival of lightweight construction”, the reference event for professionals in the field of decorative finishes and color. Three days in Turin from November the 18th till the 20th, where the companies express themselves in training and demonstrations having the opportunity to present all the novelties coming from the world of color.
Novacolor, represented by its loyal family of Ambassadors, is one of the leading players in the industry: 22 master applicators coming from all over the world who over the years have best interpreted the values of San Marco Group brand, actively participated with live demos in which they presented their best creations with Novacolor range of products.
The protagonists were Roberto Manenti (Italy), Alessandro Schiavone (Italy), Francisco Pena Romero (Puerto Rico), Stefan Van Suetendael (Belgium), Zoran Petrovic (Serbia), Fenny Disch (Netherlands), Davide Palma (Italy), Chrissa Loucetti (Greece), Catalin Mustata (Romania), Orges Hallunovi (Albania), Catherine Godier (France), Antonio Manna (Italy), John Mulder (United Kingdom), Hoecein Zouhri (Morocco), Davide Cardin (Italy), Jörn Thiede (Germany), Nicola Spulber (Italy), Andy Robinson (United Kingdom), Ben Carr (United Kingdom), Hafeezullah Sheikh (Pakistan), Fodor Orsolya (Hungary) ) and Nikola Crnogorac (Croatia).
The products chosen to be presented during the fair represent at 360° every nuance of the Novacolor philosophy: the decorative coating with lime and clay CalceCruda, the powder-form mineral coating Archi+ Pietra Intonaco, the lime-based finish with a satin effect Marmorino KS, the mineral powder-form coating inspired by the traditional Marocaine tadelakt Archi+ Tadelakt, the pure slaked-lime mineral coating for interiors Florenzia, the liquid metal effect Metal_Fuso, the mineral plaster for concrete effects Archi+ Concrete and Oxidation range reproducing contemporary rust effects.
An event that is not only about textures and applications, but also about enhancing a community that has always represented the heart of a vibrant brand like Novacolor.
The 8 September event organised by Novacolor at Theatro hub in Milan to discuss about innovation, relationships and culture, hosted a conversation with the Chinese partner Guangdong Bardese Chemical Co., Ltd, the internationally renowned Italian architect Joseph di Pasquale, author of the iconic Guanzghou Circle with his JDP Architects, and the Chinese Architecture Academy Vice President Mr. Zheng Shaowen.
Novacolor participates in Denmark's biggest design event - 3 Days of Design - from 7 to 9 June 2023 in Copenhagen.
Cozy life, Nomadism, Fluid positivity. Three lifestyles to recognize oneself in a color experience and dream with open eyes. Daydreaming is the color of the year to live beyond the imagination.